Terms of Service
These terms apply to the use of this website and to the marketing services Escalar+ provides to its clients. By using the website or hiring our services, you agree to these terms.
Last updated: September 12, 2026
Agreement to these terms
In these terms, Escalar+ (Escalar Mais) is referred to as we, us or our, and the business that hires our services is referred to as the client or you. These terms apply together with the plan and scope agreed between us and the client. If the agreed plan and these terms conflict on a specific point, the agreed plan controls for that point.
If you use this website without hiring our services, only the parts of these terms that relate to the website apply to you. You agree not to misuse the website, interfere with its operation or submit false information through its forms.
Our services
We provide marketing services to local service businesses, which may include advertising management, creative production, websites, local search presence, CRM setup, follow-up messaging, text message registration and reporting. The services each client receives depend on the plan and scope agreed with that client. We may adjust how a service is performed, as long as the agreed deliverables are still provided.
Monthly billing
Our plans are billed monthly. The monthly fee pays for our work under the agreed plan. It does not include advertising spend, which is paid separately as described below. The client authorizes us to charge the agreed monthly fee using the payment method provided. If a payment fails, we may pause the services until the payment is resolved.
Advertising spend is paid by the client
Advertising spend on platforms such as Meta and Google is paid by the client directly to those platforms, inside the client's own ad accounts and with the client's own payment method. We do not receive, hold or resell the client's ad budget. The client decides the budget, and we manage the campaigns within it. Each platform bills according to its own terms, and those charges are the client's responsibility.
No minimum term and cancellation
There is no minimum term and no lock-in contract. The client can cancel the services at any time by telling us, and cancellation stops future monthly charges. We may also end the services, for example if payments stop or if the client asks us to do something unlawful or against platform rules. When the services end, we remove our access to the client's accounts as the client requests.
Accounts and assets belong to the client
We build inside accounts that belong to the client. The client keeps ownership of those accounts and of the assets created for the client's business, both during the services and after they end. The client gives us the access we need while the services are active.
No promise of specific results
Marketing results depend on factors outside our control, including the market, competition, pricing, the client's offer, how quickly leads are answered and decisions made by advertising platforms and phone carriers. For that reason, we do not promise any specific number of leads, sales, contracts, rankings or income. Our commitment is to perform the agreed services with care and skill.
Ad approvals, account checks and text message registrations are decided by the platforms and carriers, not by us. We prepare and submit them correctly, but we cannot control their decisions or timelines.
Client responsibilities, liability and changes
The client is responsible for the accuracy of the information it gives us, including prices, services offered, licenses, insurance and any claims about its business. We will not publish claims the client cannot support. To the extent allowed by law, we are not liable for indirect or lost-profit damages, and our total liability is limited to the fees the client paid us for the services in question.
We may update these terms from time to time, and the date at the top of this page shows when they last changed. If you have questions about these terms, call or text us at +1 (941) 877-6457.